Saturday 5 October 2013

Magazine initials planning -Analysing survey

Magazine initials planning

-Analysing survey

I created a survey base on music magazines on survey monkey as one of my initials planning to help me to plan and created my music magazine. 17 people completed my survey.

 Analysing and calculating the results from question 1, I found out 50% of the 17 people that carried out myself ticked off ‘Drake’, 25% ticked off ‘BeyoncĂ©’, 12.5% ticked off Lady Gaga, and 12.5% ticked off Justin Timberlake.

The chart above shows me having Drake as a central image on an R&B music magazine front page would attract more people.

 In question 2 I asked ‘How often do you think I should publish my music magazine’ out 17 people 52.94% said that I should publish my music magazine weekly and 47.06% said monthly.
 In conclusion this shows us and tells me that more people would prefer to purchase and read my music magazine weekly.

Calculating the results from question 3 I found out that out of 17 people that completed my survey 88.2% said that they would be interested in promotional offers and freebies. This is big percentage. In conclusion this tells me promotional offers and freebies are huge influences people purchasing music magazines.

Calculating the results from question 4 I found out that out of the 17 people that completed my survey 88.24% said that they would like to access my music magazine online. This is a big percentage. The other 11.76% ticked no. In conclusion this tells me more people would want an online edition of my magazine. 

The results above shows me people would be interested to read articles on artists and music awards.

17 people carried out my survey, in question 5 76.47% of them said they want articles on artist and the other percentage said they would like to read articles on music awards.

Question 6 was ‘What influences you to buy a music magazine?’ 15 out 17 people said the central image on the front page influences them to buy a music magazine and 2 out 17 people the puffs influences them to buy a music magazine.  The results showed above clearly illustrates to me that the central image on the front page of a magazine has huge influence on the buyers.

Analysing and calculating the results from question 7, 64.71% of the people that carried out my survey said they will purchase an R&B music magazine from £1.00 to £1.99. The other 35.29% said they would purchase an R&B music magazine from £2.00 to £2.99. The bar chart above tells me that most people will purchase an R&B music magazine from £1.00 to £1.99.

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